Referrals is a feature of AdSense that allows you to increase your revenue while increasing your users’ awareness of a wide range of products and services. By adding a referral button to your site, you can direct users to Google products like AdSense and Pack as well as products from our extensive base of AdWords advertisers. When your referral connects a user to one of our referral products, you can generate more earnings while introducing your visitors to new and interesting products.
You can sing up and read more here https://www.google.com/adsense/support/bin/answer.py?answer=43870&topic=8972
Who …

WebCosmo.com is in the process of adding many new components to the system. As part of that process a reporting tool is added in the system. This report generates the post id and the respective url by date for your active ads.
How this us useful?
- You may use this report to publish the urls on other websites for promoting your adverts.
- You can keep records on your computer.
This report is available for access from your “My Account”.
http://www.webcosmo.com

Favicon is like the identity of a website. Also known as website icon, url icon, or page icon.
Using a favicon gets you quite a few advantages:
- Makes an symbolic identity for your website. Having a Favicon for your site will help your visitors identify your website.
- Makes the website visually pleasing.
- Creates branding of your website.
There are many websites online you can use to generate a Favicon.ico file from an image. But I will show you here how you can do it yourself. You can even make it transparent so …

Article marketing is old fashioned but still useful way of building backlinks. With the explosive popularity of social networking websites, article marketing lost appeal to many. Mainly because of the “instant result” nature of the social networking site marketing.
With lot of people misusing the social networking websites, most of the popular ones use NOFOLLOW tags on links these days.
I am sure you have heard of the story slow turtle beats the fast rabbit by hard working. This happen to be very true on website marketing as well. Most of us …

Few days ago I met a businessman in Harvard Square, Harvard University Campus. He been in business for long long time. He does silver jewelry business. Few years back he got somebody do a cheesy website for him that sells those jewelry. He been struggling with that for years. He was looking for some help from me on his website.
During the conversation I asked him what advertising methods he uses. He said he uses Google AdWords. And only AdWords. I asked him how was the ROI (return of investment). He …

Links from other sites are the life line for any website. Links from other sites significantly determine your website page rankings for different keywords and your website PR as well.
Many people tend to get links from high PR websites like directories etc. Used to be the case when getting links from high PR site paid off really well. Not any more.
With current search algorithm getting links from related sites is the most important. No matter what PR the linking site has, if its related to your website you should consider …

Google is changing its AdWords display url policy starting in April 2008. With this change your ad’s display URL must match its destination URL (the URL of your landing page).
For example, the following would be acceptable:
* Display URL: www.google.com/adwords
* Destination URL: www.trackingurl.com/google123
* Landing page URL: www.google.com
However, this example would be unacceptable:
* Display URL: www.google.com/adwords
* Destination URL: www.trackingurl.com/google123
* Landing page URL: www.trackingurl.com

In the world of internet marketing, holding on to every potential client you can is the name of the game. Specially when your site sells something; products or services anything. But when  Internet users visit your website, they are either going to remember it or forget about it.
There is about 7-10% probability a new visitor will remember your website. But there are ways you can make those visitors remember your website and come back when they need your services or products. One way to get them back to your site …

Google has started a competition making a logo for Google. The Doodle 4 Google competition is open to all students in U.S. schools from kindergarten to grade 12 (including home schoolers).
The competition will be judged in the following brackets:

Grades K – 3
Grades 4 – 6
Grades 7 – 9
Grades 10 – 12

Winners will be offered prizes.
Check out more from here http://www.google.com/doodle4google/index.html

This is a guide to get novice webmasters get started on link building. As novice webmasters get experienced they will find many more ways of link building.
With all the methods mentioned below, many websites may use the NOFOLLOW attribute with links. If you are upto link juice you have to find out which sites are using it, which are not.
Press Release
Submitting press release online helps building links, also can get your website in the news. If your story is interesting enough there are chances of getting published on news media. …